Releasing an app on Google Play or App Store requires significant amounts of planning, development, and marketing efforts to reach the full potential of the design. Unfortunately, coding the application is just the beginning. One of the most important steps is building trust from the consumer, which requires following numerous important guidelines. By following the methods described, you can become an authority in the app market and generate plenty of revenue too.
The Five Strategies for Establishing Trust
1. Great Presentation
With well-design graphics and engaging descriptions, you can create an amazing first impression. An icon that both signifies the core purpose of the application and captures the attention of the viewer is paramount. If you are not an expert with Photoshop, you may want to reach out for help. Additionally, well-written titles and descriptions are certainly important too. By using proper grammar, good sentence structure, and informative content, you can express authority over the competition.
2. Minimal Permissions
When downloading an app on the Android, you usually must accept the various permissions requested by the creator. Requesting access to many components of the phone or tablet is a good way to damage any level of trust established from the well put together presentation. Therefore, design the program to function under minimal permission without hurting the functionality significantly.
3. Few Ad Displays
While displaying ads may create some extra revenue, the result is fewer purchases and more uninstalls. The screen on many smartphones is just a few inches long; therefore, wasting that space on ads is not the best approach. Additionally, they significantly reduce the professionalism and ease of use. If someone accidentally clicks an ad, they will likely be frustrated and may even write negative feedback that dissuades other users. Earn money by pricing the app correctly or adding some additional features for a small fee.
4. Positive Reviews
Word of mouth is highly important, especially with the increasing use of social media. Therefore, creating a solid reputation with the people that download is essential. Considering direct contact with them is unlikely, this can be achieved by offering a high quality product with the right presentation. Asking for an honest rating on the app store is another possible method to increasing the number of ratings.
5. Superior Functionality
Finally, the app itself must possess some useful features for the user. Without purpose, the program will likely fail, particularly in building trust. Any application with any cost needs good features, otherwise the consumer will feel scammed. Therefore, ensure full functionality without any bugs or poor designs that will discourage downloaders. The price point should also accurately reflect the functions provided within the application, which will also guarantee positive feedback.
By using those five great strategies to create trust with the user, your mobile app will almost undoubtedly succeed. While the necessary effort may seem arduous and time consuming, the payoff is beyond worthwhile, considering profits and downloads will drastically increase beyond any reasonable expectations.